Serving African Agriculture and Helping the Belt and Road——Zhengzhou Zhonglian
In 2021, the total bilateral trade between China and Africa will reach 254.3 billion US dollars, a year-on-year increase of 35.3%. China has been the largest trading partner of Africa for 12 consecutive years. China-Africa trade is an important part of China's "One Belt, One Road" strategy. Now the African Union Commission and 52 African countries have signed cooperation documents with China to jointly build the "One Belt, One Road". According to statistics, there are millions of Chinese living and working in Africa, using the diligence and wisdom of the Chinese to contribute to the friendship between China and Africa!
Zhengzhou Zhonglian customized front and rear wheeled wheat harvester for African customers
In 2021, Zhengzhou Zhonglian received an email from an African merchant: "I need to purchase a front-loading and rear-wheeled wheat machine for export to Mauritania, Africa. Can it be produced?"
Although Zhengzhou Zhonglian does not mass-produce such products, out of professional habit, we consulted the specific needs of customers in detail. According to the customer, their company's main business is the sales of construction machinery, but with a large amount of local infrastructure investment, the local agricultural production conditions have been greatly improved, and it has also advertised "high cost performance" for Chinese machinery manufacturing.
Local governments and farms in Africa are also seeking their help in agricultural machinery. According to their local research, the level of agricultural machinery in some African countries and regions is very low, and harvesters are mainly purchased from second-hand agricultural machinery in Europe and other places. Second-hand equipment in Europe is not cheap, and the cost of after-sales accessories is very expensive. In the past two years, some domestic machinery and tools imported by their company have also been recognized by local users. Later, they hope to gradually expand their products to harvesting machinery. However, this time the procurement needs are quite special. After consulting a few companies, there is still no company willing to accept the order. After being introduced by a friend, I contacted Zhengzhou Zhonglian and consulted with the mentality of giving it a try.
African Egyptian farmers harvest wheat (source network)
Zhengzhou Zhonglian's foreign trade staff gave detailed feedback to the company with the information they had. There are two opinions within Zhengzhou Zhonglian. The reason for not doing it is that the front and rear wheeled wheat machine products are customized, with limited lead time and technical changes, which are not only risky but also not profitable; do, the reason is also very good: simple things are not our turn, For so many years, Zhengzhou Zhonglian has come to this day only under the various requirements of customers. There will definitely be various strange demands in the future foreign trade market, and this is also a training opportunity. In the end, the technical department made the final decision, "Do it!" Behind the firmness is that there has been a lot of experience in the development and successful delivery of similar technologies before.
Zhengzhou Zhonglian has set up an assault team consisting of technical, procurement and market personnel. On the one hand, it communicates with customers and finalizes drawings; on the other hand, it communicates with supporting suppliers about the delivery cycle of related parts. After 15 days of seamless cooperation, the order was finally delivered on time.
Completed the first batch of wheat machine products exported to Mauritania with guaranteed quality and quantity
During the 15-day exchange, African merchants were very impressed by the dedication of Zhengzhou Zhonglian people. At the same time, at the suggestion of Zhengzhou Zhonglian, they purchased a wheeled wheat harvester at the same time, which is convenient for experimenting in Africa. multiple choice. According to the staff of Zhengzhou Zhonglian, the local experimental results of Zhengzhou Zhonglian wheat machine products exceeded expectations. At the same time, customers also feedback a lot of optimization opinions, which has accumulated valuable technical information for the applicability of Zhonglian wheat harvesting machine products in Africa.
The combination of the old, middle and young teams of Zhengzhou Zhonglian ensures the technical continuity of Zhonglian's harvest
Extended reading: Zhengzhou Zhonglian Harvesting Machinery Co., Ltd. was established in 2007. On the basis of the original Zhengzhou Harvester Factory (prepared in 1990), it was established through resource integration and asset reorganization, integrating product research and development, parts production, and complete machine assembly. It is a professional harvesting machinery enterprise integrating sales and service. It is the earliest enterprise in the mainland to produce harvesting machines. Since its establishment 30 years ago, the company has provided more than 200,000 harvesting machinery to the society.
