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Hu Zhenzhou: Positively Responding to Market Changing, Zhonglian Harvest Peanut harvester Gives Me Sufficient Confidence


Hu Zhenzhou: Positively Responding to Market Changing, Zhonglian Harvest Peanut harvester Gives Me Sufficient Confidence

In 2023, affected by the National IV emission standard upgrade, the domestic agricultural machinery market declined sharply, especially tractors, harvesters, rice transplanters and other self-powered agricultural machinery products declined as much as 60% or more. Facing the depressed market environment, not only manufacturing enterprise are facing huge challenges, but also many dealers are having a hard time.

Although the declining trend of the agricultural machinery market is difficult to resist, there are also many dealers who chose to respond actively , and Hu Zhenzhou, general manager of Fukang Company in Zhengyang County, is one of them. "Complaining is useless, the market will not get better . So instead of feeling sorry for yourself , you should find more marketing methods, improve your marketing strategies, actively respond to the market decline, and strive to minimize the impact of market changing on yourself."


The reason why Hu Zhenzhou can be so positive to deal with the market transformation, except his own optimistic mindset, the more important thing is that they have confidence in Zhonglian Harvest. "I have been acting as an agent of Zhonglian Harvest peanut harvester since 2017, and I have sold more than 1,000 units in the past few years, and 600 units have been sold in a year at the peak. With such a good harvester as Zhonglian Harvest and so many loyal users, even if the market declines, I don't think we will be too affected."

According to Hu Zhenzhou, at present, Zhonglian Harvest peanut harvester has accounted for more than 60% of the overall market capacity of peanut harvester in Zhengyang County. The reason why we can sell thousands of Zhonglian Harvester  peanut harvesters, Hu Zhenzhou summarized: "First, compared to other similar harvesters, the technology of Zhonglian Harvest peanut harvester is advanced. Some other brands of peanut harvester may be more delicate in appearance, but for the real internal technology and performance, there is still a big gap with Zhonglian Harvest peanut harvester."


Besides of the quality and performance ahead of peers, on this basis, making money is the main reason why users have been choosing to buy Zhonglian Harvest peanut harvesters. "Eighty or ninety percent of our local users purchasing Zhonglian Harvest peanut harvester are having cross-regional operations, close to the surrounding counties and cities , far to Hebei, Northeast China and Inner Mongolia. These cross-regional users generally work more than 100 acres of land, and cross-regional farther users can even reach about 500 acres of land. The income is very substantial. Therefore, the users who come here to buy Zhonglian Harvest peanut harvester generally upgrades harvesters in one or two years, and most of them bring relatives and friends to purchase. They indeed make money."

Referring to the harvest efficiency of Zhonglian Harvest peanut harvester , Hu Zhenzhou also specially cited an example: "Last year, I had a user which harvesting spring peanuts in Hubei province. Spring peanuts were difficult to harvest because the peanut seedlings were wet. At that time, it was a peanut field of 10 acres, with a total of 6 harvesters, of which 3 were Zhonglian Harvest and 3 were other brand. One of the users who bought the latest model Zhonglian Harvest peanut harvester saw me coming and chatted with me. I told him to harvest peanuts quickly, and he said dont  worry, he would start when others had harvested a half of the peanuts. He did as he said, and soon caught up with other brands harvester and even surpassed them. This user also told me, Zhonglian Harvest peanut harvester harvested half-acre of land, other brands of peanut harvesters harvested up to 0.2 acres. The efficiency of Zhonglian Harvest is really high!"


Of course, Fukang Agricultural Machinery Company can achieve such good sales results, besides of possessing a good combine harvester like Zhonglian Harvest, Hu Zhenzhou also has a set of unique sales concept. In this regard, Hu Zhenzhou modestly said: "In fact, I do not have any special sales concept, the most important thing is to treat users with sincerity. Introduce more cost-effective harvesters for the people, Feedback the problems encountered by users in the process of use to the manufacturer, follow up the manufacturer to do some harvester improvements and upgradings, and then perform well in after-sales service. I think as long as these points are sincerely done, we will certainly be able to win the recognition of users. In addition, with such a good harvester of Zhonglian Harvest, I still have full confidence in the market this year."